emma-wolfe

Showing 12 of 13 articles

Nonprofit Tools 7 Ways to Re-Energize Your Staff for the New Year Re-energizing nonprofit staff for the new year means reconnecting the team to your mission, recognizing wins, setting clear and realistic goals, and protecting against burnout with reasonable workloads… Read More Nonprofit Tools 7 New Year’s Resolutions Every Nonprofit Should Have Strong New Year’s resolutions for nonprofits focus on lasting organizational health: diversifying your board, deepening donor relationships, refreshing your website and brand, improving data and measurement, and planning… Read More Nonprofit Marketing The Power of SEM for Your Nonprofit Search engine marketing (SEM) is paid advertising where your nonprofit bids on keywords so your ad appears when people search related terms, paying only when someone clicks. It… Read More UX for Nonprofits Anatomy of a Nonprofit Homepage A nonprofit homepage works best when it quickly answers who you are, who you help, and what to do next. The essential anatomy includes a clear mission statement… Read More Nonprofit Tools 9 Timeless Board Engagement Strategies Board engagement strategies keep your directors invested and active in your nonprofit’s success. The most reliable approaches are timeless: recruit the right members intentionally, set clear expectations and… Read More Content How to Write Copy for Your Nonprofit’s Website Effective nonprofit website copy is clear, concise, and donor-centered: it speaks to the reader, frames your mission around the impact supporters create, and guides every page toward a… Read More Web Design Best LGBTQ Websites 2018 A strong LGBTQ nonprofit website pairs a clear mission with a clean, welcoming design: an obvious donate button, simple navigation, accessible layouts, and authentic storytelling that centers the… Read More Nonprofit Marketing How to Brand Your Nonprofit’s Instagram Branding your nonprofit’s Instagram means presenting a consistent, recognizable identity through your visuals, voice, and content. That includes a clear bio, a cohesive color and imagery style, a… Read More Fundraising & Donations How to Love your Donors on Valentine’s Day (and Every Day) Showing donors love means treating them as valued people, not just funding sources, through genuine, consistent appreciation. Valentine’s Day is a natural prompt, with thank-you emails, handwritten notes,… Read More Nonprofit Tools SMART Goals for Your Nonprofit SMART goals are objectives that are Specific, Measurable, Achievable, Relevant, and Time-bound. For nonprofits, this framework turns vague ambitions like “raise more money” into clear, trackable targets with… Read More Fundraising & Donations 8 Tips for Attracting Millennial Donors Attracting millennial donors means meeting a younger generation of supporters who value transparency, authenticity, and impact. Nonprofits can reach them by communicating clear results, offering easy mobile and… Read More Fundraising & Donations The Perfect Pair: #GivingTuesday and Year-End Fundraising The establishment of #GivingTuesday in 2012 altered the traditional end-of-year donation landscape for nonprofits. We know that charitable giving has been on the up and up for some… Read More