Social Media

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Social Media Social Media Tips for Nonprofits: Engage Your Audience Effective nonprofit social media is built on strategy, not just frequent posting. Lead with a clear goal, tell authentic stories about the people you serve, post consistently on… Read More Nonprofit Marketing Unlocking the Power of Organic Social Media: Tips for Nonprofits Organic social media helps nonprofits build community and visibility without ad spend by sharing consistent, authentic content that invites engagement. The strongest organic strategies focus on storytelling, showing… Read More Nonprofit Branding The Power of Hashtags on Social Media Hashtags help your nonprofit’s posts get discovered by people who do not already follow you — turning a post into something searchable and joinable. The trick is a… Read More Nonprofit Marketing Paid Social vs. Paid Search: Which Works Best for My Nonprofit? Paid search puts your nonprofit in front of people actively searching for related terms, making it strong for capturing existing intent like donations and program inquiries. Paid social… Read More Nonprofit Marketing How iOS14 Will Affect Your Organization Apple’s iOS 14 privacy changes required apps to ask users for permission to be tracked, and many declined. For nonprofits, that reduced the data available for Facebook ad… Read More Nonprofit Marketing How To Run An Effective Nonprofit Campaign On Facebook To run an effective nonprofit Facebook campaign, define one clear goal, know your audience, and pair organic storytelling with targeted paid ads. Use strong visuals and short video,… Read More Fundraising & Donations 3 Reasons Your Facebook Fundraising Is Struggling Virtual fundraising on Facebook often underperforms for three reasons: nonprofits do not engage supporters directly in-channel, they avoid the platform’s built-in fundraising tools, and they fail to integrate… Read More Nonprofit Marketing Nonprofit Community Growth 101: Simple Ways to Increase Engagement Nonprofit community engagement is the ongoing work of building genuine, two-way relationships with supporters, volunteers, and the people you serve. Simple ways to increase it include responding consistently… Read More Nonprofit Marketing How to Brand Your Nonprofit’s Instagram Branding your nonprofit’s Instagram means presenting a consistent, recognizable identity through your visuals, voice, and content. That includes a clear bio, a cohesive color and imagery style, a… Read More Social Media How to Use Social Media to Promote Your Fundraiser To promote a fundraising event on social media, create an event page, post consistently in the lead-up, use eye-catching visuals and clear calls to action, leverage event-specific hashtags,… Read More Social Media 25 Best Nonprofits on Social Media 2017 Nonprofits with standout social media share a few traits: a clear, consistent brand voice, authentic storytelling that shows real impact, genuine two-way engagement with followers, and content tailored… Read More Nonprofit Marketing 8 Ways Your Nonprofit Can Use Live-Streaming Video for Better Storytelling Live-streaming video helps nonprofits tell their story in real time and build authentic connection: live interviews, event coverage, behind-the-scenes tours, Q&As, fundraising appeals, and supporter shout-outs. Broadcasting live… Read More