Insights
Web Design
Nonprofit web design insights — accessible, conversion-ready websites and the decisions behind them.
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Integrating CRM Systems with Your Nonprofit Website Introduction In order to manage connections with funders, volunteers, and other stakeholders, nonprofit organizations now depend heavily on Customer Relationship Management (CRM) systems. A CRM system that is… Read More Design: Thinking Your Nonprofit’s Digital Presence A nonprofit’s digital presence is the full impression your website and online channels create, and thoughtful design shapes how clearly that presence communicates your mission. Because most people… Read More 6 Rules for a Trusted Nonprofit Website A trusted nonprofit website is one that communicates your mission clearly, is easy to navigate, and gives visitors confidence to act. Trust comes from practical design choices: clear… Read More Do’s And Don’ts Of Stock Photography In Web Content Stock photography can make a nonprofit website look polished — or generic and fake. The do’s: choose authentic, diverse, mission-relevant images and optimize them for speed. The don’ts:… Read More How to Write a Rockstar RFP Template for Your Nonprofit Website Design Project A great nonprofit website RFP gives agencies what they need to write an accurate proposal: your goals, audiences, must-have features, timeline, and a budget range. The clearer your… Read More Gutenberg content editor: Build flawless pages using blocks Gutenberg is WordPress’s block-based content editor, where each piece of a page – a paragraph, heading, image, button, or column – is a movable block you arrange visually.… Read More Best LGBTQ Websites 2018 A strong LGBTQ nonprofit website pairs a clear mission with a clean, welcoming design: an obvious donate button, simple navigation, accessible layouts, and authentic storytelling that centers the… Read More How Good Design Leads to More Donations Good design increases donations by building trust, guiding attention, and removing friction from the path to giving. A clear, professional, mobile-friendly site reassures visitors, makes your impact easy… Read More What Is Google AMP Actually and How Does It Work? Google AMP (Accelerated Mobile Pages) is an open framework launched in 2015 to make mobile web pages load very fast using streamlined HTML, restricted JavaScript, and caching. It… Read More 3 Tips for Donation Button Success A successful donation button is easy to find, visually distinct, and clearly worded. It should stand out from the rest of the page, appear prominently in your navigation… Read More 3 Great Nonprofit Calls-To-Action, and How They Could Improve A strong nonprofit call to action is clear, specific, and action-oriented, telling visitors exactly what to do and why it matters. The best CTAs use direct verbs, create… Read More 6 Tips to Optimize Your Nonprofit’s CTA and Improve Conversions A call to action (CTA) is the prompt that tells website visitors what to do next, such as donate, sign up, or volunteer. To improve conversions, nonprofits should… Read More
