What is SEO?

SEO stands for Search Engine Optimization, which is the work of getting your webpages healthy so that they appear higher up in search engine results. SEO refers to organic (non-paid) results.

IMPROVE GOOGLE RANKING

Why do the pages appear in the order that they do when you search in Google? Google has an algorithm which ranks pages according to certain criteria. We have a fantastic team of SEO experts with over a decade of experience equipped to handle whatever the Google algorithm dishes out. SEO is important for nonprofits because ranking in Google gets your mission out there and brings in more donations.

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ON AND OFF-PAGE FACTORS

There are multiple “on-page” factors that influence your website’s SEO health. Many of the technical aspects of SEO are covered by building a site on WordPress combined with SEO plugins. Other important factors include your site structure, speed and quality of your onsite content. Off-site SEO refers to actions taken off of your nonprofit’s website to improve your SEO. Important aspects of off-site SEO include backlinking and social media strategy.

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Beginner’s Guide to SEO for Nonprofits

Our approach to SEO for Nonprofits

We begin all of our projects with an SEO audit followed by in-depth keyword research and competitive analysis. We use all of this to create a comprehensive SEO strategy for your nonprofit. Our dedication and years of experience makes us best positioned to help increase your website’s visibility.

DISCOVERY

 

Our initial phase involves research and planning to ensure that you are set up for success through an SEO audit, keyword research, and competitive keywords analysis.

ON-SITE OPTIMIZATION

 

We adjust your website content as well as the more technical aspects of your site such as canonical tags, meta information and internal links.

OFF-SITE SEO

 

We remain actively involved and continue reviewing and tweaking your SEO strategy to ensure the best possible result through continuous monitoring and monthly reports.

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READ WHAT OUR NONPROFIT
CLIENTS HAVE TO SAY:

“Our experience working with Elevation was wonderful. All of our feedback throughout the process was addressed, which resulted in a well designed, user friendly website. We would highly recommend Elevation to others who are looking to update their websites.”

Kimberly Splinter
Genetic Counselor & Project Manager
UDN – Harvard

How We Help Nonprofits

Our goal is to spread your nonprofit’s mission by moving your website up in search results. Let us help you make your nonprofit more visible online!

4.9 out 5 Google Review Rating

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SEO Audit

We do a complete audit of your site’s pages and use it to craft your strategy.

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KEYWORD RESEARCH

We will compile a list of keywords perfectly tailored to raise your search results ranking.

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COMPETING KEYWORDS

We review keyword competition and analyze leading organizations of a similar size to ensure that you are on par.

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ON-SITE SEO

We will optimize your webpages so that your nonprofit is the best result out there.

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OFF-SITE SEO

We will continue actively conducting research and implementing strategies off-site for optimal results.

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MONITORING AND REPORTING

We will compile a monthly report and engage in active account monitoring.

Results We´ve Achieved

Case Study

DREAMSCAPE

Dreamscape Foundation requested help in order to take full advantage of the Google Ad Grant after they were specially recognized to receive up to $40,000. We helped them ensure grant compliance, navigate the changes Google announced in 2018, and most importantly, generate interest in their mission by increasing traffic to their site.

New Users ↑1,369% Avg CTR ↑58.8%

Case Study

OSBInc.

During #GivingTuesday, OSBI discovered with Elevation’s help that they could increase traffic to their website by not mentioning #GivingTuesday by name. Google Ad Grants and other strategic digital marketing has allowed OSBI to expand its programming to reach 600 adults with disability each day.

Funding Allocated ↑800% Site traffic ↑10X

Our Plans

Are you interested in SEO for your nonprofit? Find the plan that’s right for you!

Premium $ 549 USD if paying monthly $ 469 USD SAVE 15% each month by paying annually

8 hours with an SEO consultant per month for any combination of the below deliverables:

  • Monthly A/B & Multivariate Tests
  • Exhaustive SEO Audit to uncover all SEO issue types
  • Advanced research for 200+ keywords grouped by theme
  • Custom Google Analytics & Tag Manager Setup
  • Monthly Heatmap & Clickmap Reports
  • Backlinking opportunities research
  • Click-to-call source attribution tracking
  • SEO Maintenance
  • Google Search Console Setup
  • Monthly SEO Scans to quantify progress
  • Content planning & suggestions for keyword utilization
  • 1 phone call per month with your SEO consultant to review progress towards goals and future strategy
  • Add hourly credits as needed for custom deliverable requests
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Starter $ 299 USD if paying monthly $ 269 USD SAVE 10% each month by paying annually

3 hours with an SEO consultant per month for any combination of the below deliverables:

  • Basic SEO Audit to uncover on-page SEO issues
  • Research for up to 50 keywords
  • Basic Google Analytics & Tag Manager Setup
  • Google Search Console Setup
  • Monthly SEO Scans to quantify progress
  • Content planning & suggestions for keyword utilization
  • 1 phone call per month with your SEO consultant to review progress towards goals and future strategy
  • Add hourly credits as needed for access to more advanced deliverables
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General Conditions

No refunds upon cancellation of subscription. All cancellations of the monthly plan during the first six (6) months of the subscription will be subject to a cancellation fee of six (6) months of monthly fees less the number of months already paid.

Sign Up Today & Start Saving.

For a limited time, get your first 30 days free. Contact us to learn more.