SEO Guide for Nonprofits

Whether you’re looking to attract volunteers, donors, event attendees, or simply raise awareness about your cause, an optimized website will help you climb the ranks in Google and beyond.

This guide will provide the tools to help your nonprofit get started with SEO.

Google Ad Grants is an incredible opportunity offered by Google for qualified nonprofits to receive a $10,000 monthly grant, which can be used for free advertising on Google’s search network. This clears a new path to reach potential donors that has proven to be a massive success for nonprofits. However, many either don’t know about this program or are not managing it to reach its full potential. In this webinar, we will go over the basics and benefits of Google Ad Grants, as well as discuss how to build effective, structured campaigns that tell the complete story of your nonprofit.

Today, your supporters are hyper-connected, live inside personal feeds, support causes over institutions, and prioritize recommendations from friends when choosing organizations to support.