The Children’s Initiative


The Children’s Initiative is dedicated to improving the quality of life for children in developing countries. With global partners in countries such as Vietnam, Ethiopia, Honduras, and Haiti, TCI is able to truly understand the needs of those they serve and build long-term relationships to continuously help them. These ongoing relationships and direct giving helps to transform the lives of those affected by third-world poverty.

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We emphasized strong imagery to show the faces of the people that the organization serves around the world. A specific program page was created for each country in which TCI’s services are featured. A strong call to action was added to each page, as well as a donations processor that operates within the site and does not require redirecting away from it.


  • Email sign-up
  • Integrated WordPress blog to display News updates
  • Integrated donations
  • Accordion tools to expand info on Current Projects