This is a contributing post from CrowdRise
For many people around the world, endorsement and support of a nonprofit is personal. Maybe a close friend or family member was affected by the cause, maybe it’s a cause that influences their future, or maybe it even affects them personally.
And when a cause means that much to you, sometimes sending in a check or volunteering isn’t enough. You want to intertwine the cause with your own narrative, and share with the world your own motivation for support, just so they know how personal it is.
That’s where peer-to-peer fundraising comes in.
