SEO stands for Search Engine Optimization and it’s the process of getting your webpages healthy so that they appear higher in the search engine results. SEO refers to the organic (non-paid) results.
Why do the pages appear in the order that they do when you search in Google? Google has an algorithm which ranks pages according to certain criteria. Although no one knows exactly how this algorithm functions and what the specific criteria are, we have a pretty good idea based on over a decade of SEO experience.
There are multiple “on-page” factors that influence your website’s SEO health. Many of the technical aspects of SEO are covered by building a site on WordPress combined with SEO plugins and other important factors include your site structure, speed and quality of your onsite content. Off-site SEO refers to actions taken off of your nonprofit’s website to improve your SEO. Important aspects of off-site SEO include backlinking and social media strategy.
We begin all of our projects with an SEO audit followed by in-depth keyword research and competitive analysis. We use all of this to create a comprehensive SEO strategy for you and your nonprofit. We guarantee that your website will be climbing those search results in no time!
Our initial phase involves research and planning to ensure that you are set up for success.
We adjust your website content as well as the more technical aspects of your site (canonical tags, meta information and internal links)
We remain actively involved and continue reviewing and tweaking your SEO strategy to ensure the best possible result.
Our goal is to spread your nonprofit’s mission by moving you up those search results. Let Elevation take control so that more people can find your organization online!
We do a complete audit of your site’s pages and use it to craft our strategy.
We will compile a list of keywords perfectly tailored to raise your search results ranking.
We will do a thorough review of your competitors to ensure that you are on par.
We will optimize your webpages so that your nonprofit is the best result out there.
We will continue actively conducting research and implementing strategies off-site for optimal results.
We will compile a monthly report and engage in active account monitoring.
I appreciated the team's organization and direction. I always felt like I knew what was happening next and what I needed to get done.- Nancy Gallegos
Our experience working with Elevation was wonderful. All of our feedback throughout the process was addressed, which resulted in a well designed, user friendly website. We would highly recommend Elevation to others who are looking to update their websites!- Kimberly Splinter
Are you interested in exploring SEO with Elevation? If the answer is yes, browse our plans below!
At Elevation we provide a ton of different resources to our nonprofit clients. Check out what else we offer!
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