Digital Marketing Specialist

We are a web design company that works primarily with nonprofit clients in the U.S. We are a full-service agency, offering everything from website design, branding, consultations, SEO, SEM, and more. Our team is made up of approximately 20 people and the office has a great company culture. You’d be working with a mixed groups of Americans, Argentines, Venezuelans, etc. and would also be in contact with freelance consultants located in the US and South America.

Digital Marketing Specialist Job Description

  • The salary will depend upon experience and skills and the position is available to start immediately.
  • Engage in all facets of clients’ SEM campaigns, including initial planning, implementation, monitoring, optimization, analysis and reporting
  • Integrate SEM campaigns, including paid search & SEO, into clients’ media campaigns
  • Manage bid management tools to effectively achieve the highest ROI across major search engines
  • Develop campaign copy/creative, text-based titles & descriptions; establish keyword creations and mapping to campaign goals
  • Utilize optimization techniques to improve site structure, page construction, content, keyword lists and SEO copywriting
  • Research, identify and establish partnerships with respected websites for link-building
  • Conduct site audits, document site optimization and make recommendations to improve visibility, CTR, and increase conversions
  • Develop performance metrics and analyze data to develop actionable insights that can be measured and reported

Experience

  • 3+ years work experience with SEO & SEM
  • Strong knowledge of search engine algorithms & ranking strategies
  • Proficient with SEO reporting and analytical tools
  • Experience managing PPC, CPA, and CPC campaigns
  • Knowledge of Adwords, Adsense, etc.
  • Excellent communication skills, both written & verbal
  • You’re a strategic thinker and a problem solver.

A few benefits the position offers:

  • Paid in USD
  • Home office
  • Massage in office
  • Yoga & personal trainer
  • DNI sponsorship
  • Healthcare Insurance
  • Ongoing learning (in-person/online courses)
  • Paid vacation
  • Monthly office outings (paintball, wine tastings, etc.)
  • Kitchen and snacks
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